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    Maintaining Momentum       

 

Maintaining Momentum

Doing a good job on a regular basis requires some discipline and legwork on your part. In this sub-section we will look at some ideas to help you maintain the momentum once you have started podcasting.

Here are some ideas that you might want to include in one or all of your podcasts:

  • Commentary on the industry by you.

 

  • Commentary on the industry by industry analysts.
  • Book, movie, or television show reviews related to your area of interest.

 

  • Listeners phone in for help.
  • Interviews with movers and shakers of the industry.

 

  • Review and analysis of past events, games, conferences, changes.
  • Preview of upcoming events, games, conferences, changes.

 

  • Answer subscriber e-mails.
  • Review significant historical events or records that were set in your industry or area of interest, or general historical events that ha had an impact on your industry or area of interest.

 

  • Analyze statistics, scores, financials and or other quantifiable facts about the air yet you are podcasting in. Like game scores if you're covering sports or quarterly reports if you're covering the stock market.
  • Highlight a web site that is related to or contributes to the air yet you are podcasting on.

 

These are just some of the many, many Haynes you can view any podcast to keep it interesting and fresh. In an upcoming chapter will talk about the necessity of having good quality content and you'll want to refer to this list again and again.

Let's now take a moment to put together a plan to help you maintain momentum so that once you have started podcasting, you can consistently make good podcasts.

 

Project # 5 – Keep your podcast going!

 

  1. Using the list you created in the previous exercise, select one of your favorite ideas to use here.

 

  1. Using some of your ideas and ideas from the list above, write down as many specific ideas as you can in a five-minute period. Be as specific as possible. If you find that the five minutes went by too quickly and you could still keep writing, that's a good sign. If not, you may want to rethink using this idea, or hang onto it for awhile and see if you can think of more content later.
  1. With a highlighter or colored marker, connect similar ideas together. For example, if you are doing a podcast on dogs, you might find that you had a lot of ideas on Beagles, a lot of ideas on Bulldogs, and a lot of ideas on Yorkshire Terriers. Perhaps you can do one podcast on each type of dog. Or, you may find that and you had a good variety of ideas and you can group 2 or 3 of them together to switch up the format.

 

  1. On a new a sheet of paper, group your ideas together (since your paper is probably become unreadable). You now have a rough outline of some podcasts you can do.

                                                                                                                      

Remember, this is just an initial list, and will go into greater depth later. But now that we have this list of potential future podcasts as well as a rough idea of the amount of time you want each podcast to go, and the amount of time you expect to spend on each podcast, you're much better prepared to maintain the momentum that is required of regular podcasting.

As you analyze your list you might have to make changes. Do you have too much material to only podcast once a quarter? Will you have enough material (and time) to podcast every day? If you only came up with 2 potential podcasts at the end of the exercise, and you were planning on doing a daily podcast, you may want to do more brainstorming or rethink the frequency of your podcast.

We’ve talked a lot about technical details in this chapter and more technical details will follow. Don’t let those details distract you from what podcasting is all about: Having fun! It’s a great medium of self-expression and it’s a great opportunity for entrepreneurs. And it can be an enjoyable thing to do once you get used to it. So keep going and don’t get frustrated.

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