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Affiliate programs
Affiliate programs are another way to make money on podcasts. In a way they are combinations of some of the above-mentioned moneymaking tips, but instead of getting paid by an advertiser to advertise, you're getting paid when the product is sold.
>>>TECHNICAL TERM: AFFILIATE PROGRAM
With traditional affiliate advertising programs you may put affiliate links in your web site so that customers can link to another site from yours and buy a product… and you get paid for it. Affiliate marketing with podcasts is similar, but is still an unrefined and undeveloped area of the industry.
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Affiliate programs are like commission-based programs. It’s like making a deal with the store owner that every time you send a customer to his or her store, the store owner will have to pay you a bit of money. The Internet version of this is pay-per-click. Or perhaps the store owner will pay you a small percentage of sales. The Internet version of this is pay-per-sale. |
You have a couple options with affiliate advertising: you can mention the product in an advertisement, like money making Tip #1, or you can drive people to your web site by mentioning it in your podcast and tell them that they can find more information on a specific product there, like money making Tip #2.
In the future we'll probably see this area developed further. Perhaps advertisers will offer listeners a code they can hear then input, like an audio coupon, or perhaps as audio and video podcasting and wireless Internet becomes more refined, people may be able to somehow link to an advertiser's web site in the middle of podcast.
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